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Christina Shiju

Masters in Management Studies

Dr Christina Shiju-Assistant Professor, Department of Finance

I am a passionate academician and researcher who strongly believes that education is empowerment. I have over twelve years of work experience of which ten years are as a University of Mumbai approved faculty in the subject area of Finance & General Management. My qualifications include MSc, MBA, PGDM, PhD (Management) and several certifications from prestigious institutions. I am University of Mumbai Rank Holder. I have completed an FDP from IIM - (Vizag) on analytics. Being a keen researcher, I also have publications in national and international journals and been actively involved in research conferences. I am a PhD Guide for Management at SJJT University. My areas of interest include:

Finance area: Derivatives & Risk Management, Security Analysis & Portfolio Management, Behavioral analytics, Behavioral finance, Financial Management, Financial Markets & Institutions, Venture Capital & Private Equity, Banking, Mutual Funds, Mergers & acquisitions, International Finance
General Management Area: Perspective Management, Managerial economics, Business Research Methodology, Business Environment, International Business

PhD Guide - University of Mumbai for Management Finance
MSc, MBA, PGDM, PhD (Management)
FDP-IIM Visakhapatnam
University of Mumbai Rank Holder (2004)

Financial Markets- Yale University
Block chain, Crypto assets, and Decentralized Finance- INSEAD
Introduction to psychology- Yale University
Research Design- University of North Texas
Digital Footprint- University of Edinburgh
Behavioral finance - Dukes University
Advanced business strategy- Darden Business School
BSE- Technical analysis
From Date To Date Designation Organization Organization Address
2012-07-30 2021-03-07 Assistant Professor Pillai Institute of Management Studies & Research
2021-04-09 2022-05-07 Assistant Professor Oriental Institute of Management
2022-06-01 2022-06-20 Assistant Professor SIES College of Management Studies
Date Title Type Level Academic Year
2022-04-01 Behavioral analytics of financial advertisements influence through visual elements across generational cohorts Journal International 2021-22
2022-05-26 Generational cohort characteristics and analysis of Behavioral biases of individuals for investment decision making across inter-generational Cohorts groups Journal International 2022-23
2021-11-01 Critical analysis of millennial financial attitudes in urban India post pandemic- a study of millennial cohort characteristics linkage in Mumbai region Journal International 2021-22
2021-11-01 An empirical disquisition on financial investment determinants and inter- generational cohort linkage across generation X, millennial and generation Z cohorts Journal International 2021-22
2021-06-01 Bitcoin and Ethereum- Cryptocurrency price fluctuations and their myriad implications Journal- UGC CARE Group I National 2021-22
2020-06-01 A disquisition on implications of intergenerational behavioral aspects of Generation X, Generation Y (Millennials) and Gen Z Journal National 2020-21
2019-08-01 Transforming paradigms of financial access and financial stability in India through Kiosk banking and business correspondents- initiatives and impact Journal National 2019-20
2018-11-01 A literature review on retail investor education and investment behaviour Journal National 2018-19
2018-12-01 Individual Investor Behavior in Financial Decision Making- A Brief Review of Research Literature Journal National 2018-19
2016-07-01 Urban Financial Inclusion at the bottom of the pyramid through Kiosk banking in India Journal National 2016-17
2015-03-01 Crowd funding an Emerging Frontier Over Traditional Financing Journal National 2014-15
2023-11-01 An artificial intelligence-based approach to analyzing the impact of corporate social responsibility in legal settings Patent National 2023-24
2023-06-01 Behavioural analytics of financial advertisements influence through visual elements across generational cohorts Copyright National 2023-24
2023-08-01 Generational Kinetics: Assessing Inter- Generational Cohort behaviour towards garnering financial information for Generation X, Millennials and Generation Z from Information channels for investment de Journal-ABDC-C International 2023-24
2023-12-01 Analysis of working capital management at high cash burn start-ups in the food tech space Journal-ABDC-C International 2023-24
2022-06-01 Non-verbal evaluation of consumer behavioral analytics using Facial Coding to audit e-commerce retail websites Journal-SCOPUS International 2022-23
2022-12-01 Behavioral Analytics And Neurofinance Application Through Facial Coding On Individual Investors Across Generational Cohorts Journal-ABDC-C International 2022-23
Date Title Type Level Role Venue
2022-03-03 Financial planning and wealth creation through Investments in Mutual Funds Conference National Participant A.M.F. I
2021-11-14 Thriving in Digital Era-Innovation in Business, Science & Technology Conference International Organiser O.I.M
2021-06-14 Post Covid challenges in Education, Industry & Digital Economy Conference International Participant V.P.M College
2020-08-18 Sustainable Teaching Learning and Evaluation methods FDP National Participant Under UGC - MHRD -PRAMARSH
2020-01-14 Commodity -Derivatives Market FDP National Participant MCX and ADMIFMS University of Mumbai
2020-06-11 Productive thinking in research methodology with special reference to ecommerce FDP National Participant University of Mumbai
2020-07-04 Upscaling Pedagogy with MOODLE FDP National Participant Don Bosco College
2020-06-16 Case study methodology FDP National Participant Amity University
2020-05-01 Insight into Intellectual property rights FDP National Participant Pillai College of Engineering
2020-05-14 National webinar on Reconfiguring integrated financial markets Webinar National Participant Dept of commerce, University of Mumbai and Indian Accounting Association
Year Award Title Awarded By
2004 Rank Holder-2004 University of Mumbai
2021 Prof. Javed Khan Memorial Award-Research Oriental Education Society
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